Happy 60th Anniversary to Alberto VO5! I grew up using VO5 products, we always had the shampoos and conditioners in our showers! In my teen years the VO5 Hot Oil Treatment was a staple in my beauty regimen! I loved that stuff! 60 years…. to stay on the market this long, is a testament to the product itself. I absolutely adore the many different scents of the hair products and I recently got to try the Herbal Escapes Kiwi Lime shampoo & conditioner… smells wonderful!
One of VO5’s newest products is the Shine, Glow & Go Beauty Oil. This stuff is amazing! I use it on my dry skin when I get out of the shower. It makes my legs so soft after shaving too! I have extremely greasy hair, so I don’t tend to like to add more oil to it, however I did add it to my daughters hair and her hair was so soft!
In 1955 Culver City, creator Alberto, developed VO5 hair conditioning treatment to keep Hollywood starlets’ hair looking healthy and beautiful under the bright Hollywood lights, as depicted above in this vintage TV commercial. Since then, the brand has created a number of other innovative products using its five essential vitamins including their original Hot Oil treatment to the new Shine, Glow & Go Beauty Oil.
To commemorate 60 years of innovation, the brand announced its petition to get the brand a star on Hollywood Boulevard. In order to get Alberto VO5 the much deserved star on Hollywood Boulevard, VO5 is calling fans to sign a virtual petition on its Facebook page. All signatures via the drive will be compiled throughout 2015 and will be presented to the Walk of Fame organizers. We encourage beauty fans everywhere to show their support and spread the word about the drive by using #VO5is60.
Win It: One lucky reader will win a prize pack including the following items: VO5’s classic hot oil treatment, Herbal Escapes Kiwi Lime shampoo & conditioner, plus its new Shine, Glow & Go Beauty Oil.